Identity Project

Objectives: 

Design page layouts utilizing consistent grids, guides, and content elements.

Work with small to large surfaces for print production.

Develop a workflow for multiple components of a project.

Research ideal page orientations and page sizes for best brand solutions.

Apply the rules of typography.

Connect font selections with branding elements.

Expand print materials into social media and social media into print for continued self branding.

The goal of this project is to start branding ourselves and starting to become more professional with our appearance. I'm very excited because I have a blog and a YouTube channel and I am ready to make them look professional and like they belong together. For my name, I decided to pick the name Guevara. In Mexico, you get two last names. My full name is Brenda Rangel Guevara. Rangel is my dad's last name, and Guevara is my mother's last name, and my mother has played such an essential role in my life. She has been playing the mother and father role ever since I was only eight months and the least that I can do is represent her because, without her, I would not be here. 

MOOD BOARD

Final Product

Presentation Board

Identity Video